Document
Capture the ICP, strategy, assets, reporting, experiments, and decision rules.
Transfer
We document decisions, workflows, reporting, meeting cadence, and handoff rules so the growth function gets stronger after the engagement ends.
Capture the ICP, strategy, assets, reporting, experiments, and decision rules.
Give founders, marketers, sales teams, agencies, and future hires a shared operating view.
Make the team less dependent on founder instinct and external operators over time.
Related reading
Plan the handoff
In 20 minutes, we can map what needs documenting, who owns the rhythm, and whether fractional support or a sprint is the right next shape of help.
Different stages need different evidence, systems and support. Choose the description that sounds closest to your company right now.
You have customers or early traction, but growth remains inconsistent, founder-led or difficult to reproduce.
Identify the binding growth constraint and build a repeatable learning and acquisition rhythm.