Document
Capture the ICP, strategy, assets, reporting, experiments, and decision rules.
Transfer
We document decisions, workflows, reporting, meeting cadence, and handoff rules so the growth function gets stronger after the engagement ends.
Capture the ICP, strategy, assets, reporting, experiments, and decision rules.
Give founders, marketers, sales teams, agencies, and future hires a shared operating view.
Make the team less dependent on founder instinct and external operators over time.
Related reading
Plan the handoff
In 20 minutes, we can map what needs documenting, who owns the rhythm, and whether fractional support or a sprint is the right next shape of help.