Diagnose
Find the bottleneck before you spend more.
A focused audit of positioning, funnel, acquisition, reporting, and team cadence so founders know which growth constraint to fix first.
Is this you?
How we work
What WSS brings
What you bring
Constraint maps, workshop memos, and weekly decision formats are tailored per company. Example structures and anonymised excerpts are walkthrough-ready on the diagnostic call when helpful — not generic template screenshots.
Most teams act on the recommendation by moving into a Sprint or Fractional CMO engagement. The diagnosis output is yours either way.
Common mistakes
Jumping straight to a new channel
If positioning is the constraint, adding LinkedIn ads or SEO won't fix it — it'll generate expensive noise around the same underlying problem.
Running an internal strategy day
Internal sessions produce plans but rarely surface the actual constraint. Everyone is too close to the problem to name it clearly, and nobody wants to own the bad news.
Hiring before diagnosing
Bringing in a growth hire or agency before knowing where growth is actually breaking usually means they inherit an unclear brief and deliver unclear results.
In their words
"We spent six months arguing about whether the problem was the product or the marketing. One week of diagnosis gave us a clear constraint and the team aligned around it the same day."
"I came in thinking we needed better ads. The diagnosis showed our onboarding was losing 60% of trials in week one. That changed everything."
Related reading
FAQ
Post-PMF founders who can't agree internally on what's blocking pipeline, or who are about to spend on a hire / agency / channel and want to be sure it's the right call. Also useful before fundraising — clean diagnosis sharpens the growth narrative.
A plain-English read on which of the six layers (positioning, acquisition, conversion, retention, reporting, team) is actually blocking growth. Plus a 90-day recommendation memo that says exactly what to do, what to stop, and what to leave alone.
One week of focused work, ending in a 90-minute decision workshop with you and your leadership team. Output is delivered as a memo + workshop, not a 60-slide deck.
From £4k for the standard one-week diagnosis. Custom scopes (multi-product, multi-region, or VC portfolio diagnostics) are quoted separately.
Read-only access to analytics / CRM / ad accounts, one 60-minute kickoff call with the founder, and 3-5 willing customer contacts. We do the rest.
Most teams move into a 90-Day Growth Sprint or Fractional CMO engagement to act on the diagnosis. About 1 in 5 implement internally — that's also fine. The diagnosis stands on its own.
Still not sure?
5 minutes. See whether the current constraint is positioning, acquisition, conversion, reporting, or team ownership. Prefer email first? Contact.
Take the Growth Bottleneck Scorecard →Decision point
20 minutes. We'll decide whether this is the right shape of help, what the first 30 days should focus on, and what should not be touched yet.
