Inside the template
One weekly tab: pipeline value and stage movement, channel-by-channel activity and cost, and a scale / stop / fix decision column so every line ends in an action, not a chart.
Template
A weekly view that ties pipeline to channel activity and decisions — designed so leadership sees what to scale, stop, or fix without vanity metrics.
One weekly tab: pipeline value and stage movement, channel-by-channel activity and cost, and a scale / stop / fix decision column so every line ends in an action, not a chart.
Post-PMF founders and first marketing hires who report weekly to leadership or a board and need paid, organic, and outbound in one view instead of three dashboards.
Fill it every Monday in under 30 minutes. The decision column forces the only question that matters each week: what gets more budget, what stops, and what needs fixing first.
Next step
The Acquisition System Build includes the reporting cadence wired into your stack.